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Japanese cheap cosmetics store

author Posted by: kirin on date Apr 25th, 2012 | filed Filed under: Kawaii Shop

cheap cosmetics and some apparel zakka store
It’s DEMO
store locations: various places in Japan (the pictures for this post were taken at the store in Shinjuku Myload.)

Its Demo5 Japanese cheap cosmetics store

It’s DEMO is a kind of store similar to Sony Plaza, for example. Hmm…maybe smaller than Sony Plaza, so it’s closer to Mini Pla maybe? You can find one of the most popular cosmetics among hundreds of thousands of them in the market. But if you want to see more products, I recommend you should check out Tokyu Hands or LOFT instead of this type of small store.

Its Demo1 Japanese cheap cosmetics store

Its Demo2 Japanese cheap cosmetics store
You can see a small crown shaped sticker labeled on each product. That means the product received a high evaluation at a reliable cosmetics review site such as @cosme. I never fail to check out this website whenever I try a new cosmetics brand or skin care product.

Its Demo3 Japanese cheap cosmetics store

24-hour foundation is very popular. It’s considered natural cosmetics. Because the ingredients are considered not stressful to our skin, we can wear this foundation even while we are sleeping and there should be no problem. You may think why do we have to wear a makeup even while sleeping? I think this product is created for the women who don’t want to wash off makeup when they spend a night with a boyfriend. ^ ^;; Then how about those who don’t mind washing it off? They can still enjoy this product because it’s gentle to the skin as much as to be worn a whole day without any skin trouble.

Its Demo4 Japanese cheap cosmetics store

Oh yes, I’ve seen this product everywhere! It’s so so popular, I know that. I have a lipstick (the right one in the picture) but I don’t see what’s so good about it. I don’t think I will buy it again. I have a lip gloss produced from Bizen series and that will do.
Its Demo6 Japanese cheap cosmetics store

Its Demo7 Japanese cheap cosmetics store

Bihada Ichizoku brand. Somehow I’ve never tried any of their products yet…Bihada Ichizoku products are usually quite popular.
Its Demo8 Japanese cheap cosmetics store

Isn’t it funny that they even created an anime! I didn’t know that~~ XD

Dejavu brand is also popular with its mascara. They can be removed with hot water very easily.
Its Demo9 Japanese cheap cosmetics store

Again, same as Sony Plaza, it’s simply fun to check out the store to see what’s new and popular, even though I’m not so much into makeup. icon biggrin Japanese cheap cosmetics store

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tag19 Responses to “Japanese cheap cosmetics store”

  1. Sara Said,
    April 25th, 2012 at 11:36 am edit

    I love Japanese make-up! I feel that usually the colous match my skin, maybe because I have Asian skin too ^^"

    My other favourite Japanese brand is "Kate", I can't remember but it's a sub-brand from one of the big brands? I think Kanebo or something like that.

  2. Apple Said,
    April 25th, 2012 at 1:15 pm edit

    wow!!! 24h foundation is such a great idea! Haha!

    I'm a user of Bihada Ichizoku false eyelashes! They are the best! Hehe! I can look like I have anime eyes! Hahahah!

    I have that exact lip balm as you! I quite like it actually! Haha! ^^

  3. Print Poster Said,
    April 26th, 2012 at 2:45 am edit

    Is it safe to use this cheap make up? When it comes to my skin, I make sure that I use the safest brand I can get. But it's really expensive so I wanna try out something new.

    -Tracy

  4. Krystal Said,
    April 26th, 2012 at 4:50 am edit

    helllo I'm so sorry but I find that I can't view certain tokyo kawaii tv videos you uploaded on your archive , such as the one with xiaxue and maiko etc , can you please tell me how I can view it? Thank youuu!

  5. Emi Said,
    April 26th, 2012 at 9:27 pm edit

    Hello there!! :D I just discovered your blog when I was searching for Tokyo Kawaii TV episodes.
    Your blog is really interesting since not much japanese people writes about what's hot in Japan or about Japanese culture.
    You have a new follower :) By the way, I read that you started learning Spanish, so maybe my blog can be helpful for you to improve it since I write in both English and Spanish (From Spain, not from Mexico, which is different). My English is not perfect, but I try my best. I hope you'll like it or just see and watch if it's useful for you. Have a nice day~

  6. kirin Said,
    April 27th, 2012 at 8:22 am edit

    Kate is produced by Kanebo, I guess. It's one of Kanebo's lines. :)

  7. kirin Said,
    April 27th, 2012 at 8:23 am edit

    24h series are becoming popular and I think it's on TV commercial too. ^ ^

  8. kirin Said,
    April 27th, 2012 at 8:32 am edit

    I wouldn't say they are all safe, because everyone has different type of skin. But so far I didn't have any major problem nevertheless I consider my skin is sensitive. If they are bad, they are not there, because the shop deal with the products that are well received by the young JP girls. ^ ^

    They are not expensive, so it's not a bad idea to try some and see. If they don't work out, you only loose small money.

  9. kirin Said,
    April 27th, 2012 at 8:33 am edit

    Sorry, there are no videos any longer, due to some technical problems and etc.

  10. kirin Said,
    April 27th, 2012 at 8:37 am edit

    Hi Emi,

    Wow, thank you! I'll check it out later. It'll be nice that I can make sure the meaning in English after I read your Spanish part.
    Also thank you for your comment. As you noticed, Japanese people do not go all the way to write our daily life in English. I'm having hard time too, because it's not always easy for the locals to know what's interesting to non-Japanese people. lol

    I'll bookmark your blog and visit there when I have free time later.
    Take care!

  11. Emi Said,
    April 27th, 2012 at 12:02 pm edit

    Thank you :D
    I think that what is interesting deppends on the people, not just if they're just non-japanese. I think that you should talk about what is interesting for you :) since it's your blog! ^^ Thank you for sharing with us this interesting information that you share!

    See you ^^

    Emi.

  12. kirin Said,
    April 30th, 2012 at 3:51 am edit

    That's so true! ^__^ Thank you!

  13. vonbitz Said,
    April 30th, 2012 at 7:09 am edit

    are the prices cheaper too? or its the same?

    anyways, thanks for sharing this wonderful place! ill check this out when im in japan!

  14. kirin Said,
    May 2nd, 2012 at 11:33 am edit

    Prices are not cheaper. It's only that this store collects the most popular products from many different brands at one place. But you can find the similar items at LOFT, Tokyu Hands, Sony Plaza and etc. ^ ^ http://tokyokawaiietc.com/kawaii-shop

  15. Hong Hue Said,
    May 5th, 2012 at 9:43 am edit

    This is really cute! Are these card boards already customized with the designs? Thank you very much for posting this wonderful idea!

  16. kirin Said,
    May 6th, 2012 at 3:51 am edit

    Yes. They are referring to the rating by @cosme website. ^ ^

  17. Alina Said,
    May 19th, 2012 at 3:07 pm edit

    I would love to try that 24 hour foundation! Do you by any chance remember the brand? I can't see any brand name on the picture you posted :( and I'm thinking about ordering it online !

  18. kirin Said,
    May 21st, 2012 at 8:45 am edit

    The brand name? I guess it's "24h cosme". BTW this is the official website of the brand. http://www.24h-cosme.jp/

  19. Maria Said,
    November 1st, 2012 at 11:40 am edit

    KOSE not Kanebo :)

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